ALCATEL ONETOUCH and Mozilla partner to launch India's most affordable smartphone​s

On October 1st 2014 ALCATELONETOUCH and Mozilla today unveiled Fire C2G smartphone with Firefox OS in the entry level stylish smartphone category. Starting immediately, the organisations will collaborate to identify and bring to market more device options that match the smartphone users’ expectation from ALCATEL ONETOUCH with the flexibility and customization of Firefox OS. The phone will be available exclusively through, Flipkart, India’s largest e-commerce marketplace exclusively priced at Rs 1,990/-

On the launch of Fire C,Mr. Praveen Valecha, Regional Director, APAC BU India for ALCATEL ONETOUCH, said, “As a launch partner for Firefox OS, we know that our customers love its simple user interface and smooth navigation. We see a great deal of opportunity to bring these benefits to more consumers on a greater variety of devices at most affordable price and we are sure of success as it’s an“innovative product selling on Flipkart, India’s largest e-commerce platform.”

Mr. Michael Chen, Marketing Director APAC for ALCATEL ONETOUCH, said, "We are pleased to have Mozilla as a strategic partner. With Firefox OS, we’d bring an amazing smartphone experience to more people around the world.We are looking at strengthening our smartphone retail with exclusive partnerships with online and offline retail stores.”

Speaking on the launch, Michael Adnani, VP – Retail & Head of Brand Alliances, Flipkart said, “We are delighted to introduce the new ALCATEL ONETOUCH Fire C on our marketplace. With this new device, we will be expanding our portfolio of affordable smartphones and making it possible for every Indian to own a smartphone just at Rs.1990.”

Dr. Li Gong, President of Mozilla said  “It is exciting to see the launch of new Firefox OS device - Alcatel Fire C in India. Our partnership with ALCATEL ONETOUCH will provide more users with comprehensive but affordable smartphone experience.”

FIRE C2G: feature-packed pocket-sized smartphone experience at an affordable price
Offering Firefox OS features at entry-level price; the FIRE C is a pocket-sized smartphone that is designed to make sharing simple. Its 3.5” HVGA screen and 1 GHZ Processor offer smooth and fast Firefox OS apps experience. Complete with mobile broadband and stereo FM radio RDS, the FIRE C2G offers all of the features needed to capture, share and enjoy content. Firefox is totally a web HTML based OS which gives best user experience on-the-go. It constitutes marketplace and best adaptive applications search along with rich media and social messaging apps support. A Unique Dynamic UI will be a Big Plus for the Phone.

Key features in FIRE C – 2G include:

OS version - Firefox 1.3
Compact, pocket friendly design·
3.5” HVGA display·
1.0 GHz
1.3 camera
Color - BLUISH BLACK and DARK CHOCOLATE
Multilingual Support - English, Bangla, Tamil and Hindi languages


About ALCATEL ONETOUCH:

ALCATEL ONETOUCH is simple, unexpected, down to earth, irreverent and colorful. We believe that what makes technology smart is what you can do with it rather than what it can do.

ALCATEL ONETOUCH is a brand within TCL Communication, an international multicultural company which designs, develops, and markets globally a growing range of mobile and Internet devices. TCL Communication is a public company listed on the Hong Kong Stock Exchange (2618.HK) and part of TCL Corporation one of the largest consumer electronics companies in the world.

For more information, please visit www.alcatelonetouch.com

AboutMozilla :

Mozilla has been a pioneer and advocate for the Web for more than 15 years. We create and promote open standards that enable innovation and advance the Web as a platform for all. Today, half a billion people worldwide use Mozilla Firefox to discover, experience and connect to the Web on computers, tablets and mobile phones. For more information please visit https://www.mozilla.org/

About Flipkart; 

Flipkart.com is India’s leading e-commerce marketplace offering over 20 million products cross 70+ categories including Books, Media, Consumer Electronics and Lifestyle. 

How a young boy went back to his hometown and surprised many

Many people who are active on social media are aware about some of most popular cities in India and lifestyle in those cities. Such a city is Bangalore in South of India also called as  IT hub of India. This city also has some unique lifestyle and that makes it worth enjoying. A young Boy Rakesh who passed his Engineering from Kanpur got placed in Bangalore in a MNC also enjoyed the lifestyle. He stayed here for over a year and then went back to his small hometown for 1 week leave and then he surprised many people there.

The first surprise from this boy came to a Traffic Policeman Sunder Yadav at a traffic Signal. According to Sunder “The BOY ACTUALLY STOPPED AT SIGNAL WHEN HE SAW RED LIGHT”. This was one of the rare moments for him as he was not used to see such things in Kanpur. When Rakesh was asked to comment on this, he told “He is used to it, it was not his intention to stop as no one does here but it happened instantly, Each signal reminds me of Silk-Board Junction in Bangalore, Been 1 year crossing that signal but still I need few extra seconds to realize that oh yes now I can cross the Signal. I saw people staring at me after this as if I am an alien “When other people were asked to comment on this in Kanpur , they told “ We don’t follow traffic lights because without power these lights are mostly off and we are used to cross signals by our sense of power of bullying, Mightier you are, earlier you cross signal.

The second surprise from this boy came to a waiter in a small restaurant. When the waiter Raju delivered Chicken Tikka to Rakesh, Rakesh said “THANK YOU”. Raju was shaken to the core by this thank you. As per him “log yaha khana dene ke baad ek hi baat bolte hai , Bencho itni der me kyun la raha? “ . Rakesh again told that this came instantly to him. He follows this practice in Bangalore so he did here also. I didn’t realize I was in Kanpur until I saw person sitting next to me fighting with waiter for extra-large leg piece.  

The third surprise came to an auto driver Prakash .When Rakesh took auto to his home from the city and Paid 30 Rs without bargaining, Prakash was shocked. As per him “ Yaar  itne saal ho gaye, aaj tak bina kam-jyada kiye koi auto se nahi utra mere, ye launda naya hai” . When asked to comment on this, Rakesh told that when the auto guy asked me just 30 Rs for fare ,It sounded to me as if I was dreaming. In Bangalore I used to pay 50 Rs just for 3 kms from Sony world to Domlur and here he just asked 30 Rs for such long distance. I thought I was in profit until my mother told me “ Auto wale ne Thag liya tere ko !!“

The Boy is still in Kanpur and not coming out from home as he is feeling alienated with all this and want to go back to Bangalore ASAP .:)