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Friday 3 October 2014

ALCATEL ONETOUCH and Mozilla partner to launch India's most affordable smartphone​s

On October 1st 2014 ALCATELONETOUCH and Mozilla today unveiled Fire C2G smartphone with Firefox OS in the entry level stylish smartphone category. Starting immediately, the organisations will collaborate to identify and bring to market more device options that match the smartphone users’ expectation from ALCATEL ONETOUCH with the flexibility and customization of Firefox OS. The phone will be available exclusively through, Flipkart, India’s largest e-commerce marketplace exclusively priced at Rs 1,990/-



On the launch of Fire C,Mr. Praveen Valecha, Regional Director, APAC BU India for ALCATEL ONETOUCH, said, “As a launch partner for Firefox OS, we know that our customers love its simple user interface and smooth navigation. We see a great deal of opportunity to bring these benefits to more consumers on a greater variety of devices at most affordable price and we are sure of success as it’s an“innovative product selling on Flipkart, India’s largest e-commerce platform.”

Mr. Michael Chen, Marketing Director APAC for ALCATEL ONETOUCH, said, "We are pleased to have Mozilla as a strategic partner. With Firefox OS, we’d bring an amazing smartphone experience to more people around the world.We are looking at strengthening our smartphone retail with exclusive partnerships with online and offline retail stores.”

Speaking on the launch, Michael Adnani, VP – Retail & Head of Brand Alliances, Flipkart said, “We are delighted to introduce the new ALCATEL ONETOUCH Fire C on our marketplace. With this new device, we will be expanding our portfolio of affordable smartphones and making it possible for every Indian to own a smartphone just at Rs.1990.”

Dr. Li Gong, President of Mozilla said  “It is exciting to see the launch of new Firefox OS device - Alcatel Fire C in India. Our partnership with ALCATEL ONETOUCH will provide more users with comprehensive but affordable smartphone experience.”

FIRE C2G: feature-packed pocket-sized smartphone experience at an affordable price
Offering Firefox OS features at entry-level price; the FIRE C is a pocket-sized smartphone that is designed to make sharing simple. Its 3.5” HVGA screen and 1 GHZ Processor offer smooth and fast Firefox OS apps experience. Complete with mobile broadband and stereo FM radio RDS, the FIRE C2G offers all of the features needed to capture, share and enjoy content. Firefox is totally a web HTML based OS which gives best user experience on-the-go. It constitutes marketplace and best adaptive applications search along with rich media and social messaging apps support. A Unique Dynamic UI will be a Big Plus for the Phone.

Key features in FIRE C – 2G include:

OS version - Firefox 1.3
Compact, pocket friendly design·
3.5” HVGA display·
1.0 GHz
1.3 camera
Color - BLUISH BLACK and DARK CHOCOLATE
Multilingual Support - English, Bangla, Tamil and Hindi languages


About ALCATEL ONETOUCH:

ALCATEL ONETOUCH is simple, unexpected, down to earth, irreverent and colorful. We believe that what makes technology smart is what you can do with it rather than what it can do.

ALCATEL ONETOUCH is a brand within TCL Communication, an international multicultural company which designs, develops, and markets globally a growing range of mobile and Internet devices. TCL Communication is a public company listed on the Hong Kong Stock Exchange (2618.HK) and part of TCL Corporation one of the largest consumer electronics companies in the world.

For more information, please visit www.alcatelonetouch.com

AboutMozilla :

Mozilla has been a pioneer and advocate for the Web for more than 15 years. We create and promote open standards that enable innovation and advance the Web as a platform for all. Today, half a billion people worldwide use Mozilla Firefox to discover, experience and connect to the Web on computers, tablets and mobile phones. For more information please visit https://www.mozilla.org/

About Flipkart; 

Flipkart.com is India’s leading e-commerce marketplace offering over 20 million products cross 70+ categories including Books, Media, Consumer Electronics and Lifestyle. 

2 comments:

  1. Your website is really cool and this is a great inspiring article. Thank you so much.
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